Courses

Marketing and Pricing NGN (5 Days)

With the advent of Next Generation Networks (NGN) along with its new products and services, service providers are constantly faced with new challenges to stay above the competition. While the up-to-date industry knowledge of the NGN is crucial for business continuity, possessing the right marketing strategies and tools is the differentiating point for your business in the competitive marketplace. This course is not only an insight to pricing and marketing strategies, it will provide a guide to an integrated approach in formulating successful marketing mix and pricing.

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Marketing (3 to 5 Days)

This program presents a proactive approach which will enable participants to the role of the marketing function to improve the effectiveness and efficiency of their organisation’s marketing effort, thus improving the marketing orientation and profitability of the organisation. Successful marketing today ensures survival in an increasingly competitive environment, and a dynamic approach to marketing marks the success of leading companies world-wide.

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Negotiating for Results (2 Days)

The program focuses on the techniques, structures and interpersonal communication skills necessary to increase the chances of a successful outcome to negotiations. The workshop takes a practical view, in part behavioural, but also technique driven.

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Strategic Sales and Marketing (5 Days)

This program presents a proactive approach which will enable participants to understand better the role of the marketing and sales team to improve the effectiveness and efficiency of their organisation’s marketing and sales effort, thus improving the marketing orientation and profitability of the organisation.

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Entrepreneurship (3 to 5 Days)

This course examines the link between successful small business development and entrepreneurship. Running a small business requires careful planning and an understanding of the business environment while innovation in seeking out new opportunities provides the ideal platform for growth and sustainability.

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Presentation Skills (2 Days)

The ability to present oneself effectively with confidence is one of the most highly sought after skills in the workplace. This course will give the delegate the tools to present to both large and small audiences. The delegate will learn the skill of adapting to different audiences in varying presentation circumstances including formal presentations, meetings, interviews, negotiations, debating sessions and team presentations.

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Quality Customer Service (1 or 2 Days)

The Customer Service skills training course is developed for delegates to become more professional and effective in the way they handle both face to face and telephone service when dealing with internal and external customers.

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Product Development (5 Days)

The successful development and introduction of the “right” product or service can mean the difference between your companies’ continued success and growth or its decline and failure. As always, you must develop the right product or service for your market, get it right the first time, and do it on time and within budget. The strategic sales and marketing portion of the program presents a proactive approach which will enable participants to understand better the role of the marketing and sales team to improve the effectiveness and efficiency of their organisation’s marketing and sales effort, thus improving the marketing orientation and profitability of the organisation.

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Sales Management (2 to 3 Days)

This program is designed to enable delegates to have a clear understanding of the Sales Management role and how to become more effective sales managers. The program is suitable for experienced sales managers, as well as those who have been, or are about to be, promoted into sales management.

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Leadership (3 to 5 Days)

This program aims to provide leaders with the necessary tools for leading in a way that produces unprecedented results for themselves and others within the organisational setting they find themselves. This program is about performance: yours and those you lead. It is developed from the assumption that an effective leader is someone who can engage people and cause them to perform beyond their own expectations.

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Event Management (2 Days)

Event management is a fast growing, exciting and creative industry, and involves the application of project management to the creation and development of events, conferences, product launches and corporate activity days, to name a few. This two-day program is designed to equip delegates with the fundamental skills for the planning, designing and implementation of an event.

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Key Account Management (1 Day)

This course is developed to build on the core selling skills and to introduce more advanced sales concepts. To teach delegates to analyse in depth how behaviour impacts on the way customers buy and to establish ways of identifying these customer preferences thereby converting them into opportunities to sell. We look at more advanced sales skills, such as advanced negotiation, key account management and advanced selling techniques.

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Supervisory Skills (3 Days)

This Supervisory Skills workshop is designed to help all supervisors develop the essential skills to influence and motivate their staff to achieve exceptional performance. It also will grow the delegates’ confidence in presentation skills as well their ability to write accurate up-to-date communication, so giving them the professional edge.

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Selling Skills (1 or 2 Days)

The Selling Skills training course is developed to enable delegates to understand the basics of face-to-face selling and building long term, profitable customer relationships. The course will help them to become personally more successful in their sales role and make them more confident when in selling situations.

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